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Grow

The monthly arrangement that runs after launch.

Once the brand and the site are live, Grow is the small monthly fee that keeps both doing their job. Hosting, updates, Google Business, local search, and email, all looked after by the studio that built it.

From £299

per month

No long-term contract, 30 days notice.

What you get

Eleven things, every month.

The full list of what is in Grow. Concrete and predictable, the same every month so you always know what you are paying for.

Hosting on our platform

Your site lives on the russle platform. No separate Vercel or WordPress host, no surprise bill. Hosting is included in the monthly fee.

Small updates each month

Up to 2 hours of design or development work a month. New offer on the homepage, a swap of opening hours, a Christmas banner, a fresh photo set. Bigger work gets quoted.

Google Business Profile, run for you

We post weekly from photos and updates you share, answer reviews, keep the listing accurate, and watch the search performance month to month.

Local SEO kept healthy

Rankings tracked, schema fixed when Google changes the rules, locality pages refreshed every quarter, listings across the directories that actually matter.

AI search optimisation (GEO) maintained

Keeping you visible in ChatGPT, Perplexity, and Google AI Overviews. Structured content tuned for AI citation, llms.txt kept current, brand entity signals reinforced.

Email system maintained

Welcome flow, newsletter templates, list health, deliverability. The plumbing that keeps your past customers reachable, kept in working order.

Performance and uptime monitoring

We watch site speed, uptime, broken links, and Core Web Vitals. You hear from us before customers do.

Analytics and tracking maintained

Google Analytics, Meta Pixel, and conversion events kept clean as Google and Meta change the rules. Broken trackers fixed, data integrity checked monthly.

Monthly performance email

A plain-English summary of the month: traffic, enquiries, what moved, what we worked on, what is next. No 40-page PDF, just the numbers that matter.

30-minute monthly check-in

A call or coffee to talk about what is happening in the business, what is coming up, and how the site needs to keep up.

Ongoing conversion tuning

We keep tuning what already works. Each month we look at how the site is converting and make evidence-led improvements to the copy, the calls to action, and the layout, on top of the tracking installed at launch.

What is not in Grow

Honest about what we do not do at this tier.

Grow is the technical and platform side. The creative content work lives in Manage or in a partner referral. Setting expectations now avoids the awkward conversation later.

Original content writing

Blog posts, case studies, social captions, ad copy. We will refer you to a copywriter we trust, or move you onto Manage where content production is included.

Photography or video

You supply the assets, we use them. For new shoots we refer to a photographer.

Paid advertising management

Google Ads, Meta Ads, LinkedIn campaigns. Only lives inside Manage where ads sit alongside ongoing content and strategy.

Big builds or major redesigns

A new section, a new template, a custom integration. We scope and quote these as separate small projects on top of the monthly.

How it runs

The rhythm of a Grow month.

01

Each week

GBP post published, monitoring checked, anything urgent handled.

02

Each month

Performance email sent, 30-min check-in, small updates batched and shipped.

03

Each quarter

Locality pages refreshed, SEO audit, plan for the next 90 days.

Common questions

Everything we get asked about Grow.

No surprises, no buried clauses. If your question is not here, send it through and we will answer.

The day your Launch goes live. Most clients move straight onto Grow on launch day because that is when the marketing actually starts. If you want to wait, that is fine, we just hand it over and you can come back when you want it run for you.

Got a project in mind?

Tell us about it. We respond to every enquiry within 24 hours.